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Etienne Basson

Etienne Basson works with website systems, SEO-driven site architecture, and technical implementation. He writes practical guides on building, structuring, and optimizing websites for long-term growth.

How to Optimize Images for SEO in WordPress

April 15, 2026March 27, 2026 by Etienne Basson
How to Optimize Images for SEO in WordPress

Learn how to optimize images for SEO in WordPress using better file names, alt text, compression, sizing, and featured images to improve rankings and page speed.

Categories SEO

How to Write an SEO-Friendly Blog Post for a New WordPress Website

April 14, 2026March 26, 2026 by Etienne Basson
How to Write an SEO-Friendly Blog Post for a New WordPress Website

Learn how to write an SEO-friendly blog post in WordPress using keyword placement, headings, internal links, images, and clear structure without over-optimizing.

Categories SEO

How to Build an Internal Linking Strategy for a New WordPress Website

March 26, 2026March 25, 2026 by Etienne Basson
How to Build an Internal Linking Strategy for a New WordPress Website

Learn how to plan internal links on a WordPress website to improve SEO, page discovery, and user navigation. Beginner-friendly guide with practical linking examples.

Categories SEO

How to Organize WordPress Categories and Tags for SEO and Usability

March 24, 2026 by Etienne Basson
How to Organize WordPress Categories and Tags for SEO and Usability

Learn how to organize WordPress categories and tags for better website structure, usability, and SEO. A practical beginner guide to avoid common mistakes.

Categories Website Structure

How to Do Keyword Research for a New Website (Beginner Guide)

March 31, 2026March 22, 2026 by Etienne Basson

Learn how to do keyword research for a new website. This beginner guide shows how to find topics, understand search intent, and plan content that can rank in search engines.

Categories SEO

How to Set Up Google Search Console and Google Analytics for a New WordPress Website

March 21, 2026 by Etienne Basson
How to Set Up Google Search Console and Google Analytics for a New WordPress Website

Learn how to set up Google Search Console and Google Analytics for a new WordPress website. This beginner guide covers verification, tracking setup, key reports, and common mistakes to avoid.

Categories SEO

How to Create a Contact Form in WordPress

March 20, 2026 by Etienne Basson
How to Create a Contact Form in WordPress

Learn how to create a contact form in WordPress using a beginner-friendly plugin. This guide covers setup, email delivery, spam protection, and testing before launch.

Categories WordPress Setup

How to Back Up a WordPress Website (And Restore It If Something Breaks)

April 2, 2026March 19, 2026 by Etienne Basson
How to Back Up a WordPress Website (And Restore It If Something Breaks)

Learn how to back up a WordPress website step by step. This beginner guide covers manual and plugin backups, what to save, where to store backups, and how to restore your site if something goes wrong.

Categories WordPress Setup

WordPress Settings Explained: What to Configure Right After Installation

April 8, 2026March 18, 2026 by Etienne Basson
WordPress Settings Explained What to Configure Right After Installation

Learn which WordPress settings to configure after installation. This beginner guide covers permalinks, reading settings, discussion, media, and site basics to set up your website correctly from the start.

Categories WordPress Setup

How to Create a Navigation Menu in WordPress

April 12, 2026March 17, 2026 by Etienne Basson
How to Create a Navigation Menu in WordPress

Learn how to create a navigation menu in WordPress, add pages, organize dropdowns, choose menu locations, and improve usability for visitors.

Categories WordPress Setup
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Categories

  • SEO (16)
  • Website Design (8)
  • Website Structure (14)
  • WordPress Setup (18)

Latest Posts

  • How to Plan a Website Wireframe Before You Build in WordPress
    How to Plan a Website Wireframe Before You Build in WordPressApril 17, 2026
    Learn how to plan a simple website wireframe before building in WordPress. Map page sections, hierarchy, and calls to action so your site is easier to design and launch.
  • How to Add Breadcrumbs in WordPress for SEO and Better Navigation
    How to Add Breadcrumbs in WordPress for SEO and Better NavigationApril 17, 2026
    Learn how to add breadcrumbs in WordPress to improve navigation, support SEO, and help visitors understand your site structure.
  • How to Add Featured Images in WordPress for Better Design and SEO
    How to Add Featured Images in WordPress for Better Design and SEOApril 15, 2026
    Learn how to add featured images in WordPress and use them properly for design, consistency, social sharing, and SEO. A practical beginner guide.
  • How to Write Homepage Copy for a New Website
    How to Write Homepage Copy for a New WebsiteApril 14, 2026
    Learn how to write homepage copy for a new website. This guide explains what to include above the fold, how to structure sections, build trust, and create clear calls to action.
  • How to Create a Cookie Policy Page for Your Website
    How to Create a Cookie Policy Page for Your WebsiteApril 14, 2026
    Learn how to create a cookie policy page for your website, explain cookie usage clearly, connect it to consent banners and analytics, and cover the basics new site owners need.
  • How to Create an FAQ Page for Your Website
    How to Create an FAQ Page for Your WebsiteApril 14, 2026
    Learn how to create an FAQ page for your website that improves usability, answers common questions clearly, and supports SEO without adding duplicate content.
  • How to Use Heading Tags Properly in WordPress for SEO and Readability
    How to Use Heading Tags Properly in WordPress for SEO and ReadabilityApril 14, 2026
    Learn how to use heading tags properly in WordPress for better SEO, readability, and accessibility. This beginner guide explains H1, H2, H3 structure, common mistakes, and practical formatting tips.
  • How to Set Up 301 Redirects in WordPress (and Fix Broken URLs)
    How to Set Up 301 Redirects in WordPress (and Fix Broken URLs)April 13, 2026
    Learn how to set up 301 redirects in WordPress to fix broken URLs, preserve SEO value, and handle permalink changes safely. Step-by-step beginner guide.
  • How to Make Your WordPress Website Accessible for Beginners
    How to Make Your WordPress Website Accessible for BeginnersApril 12, 2026
    Learn how to make your WordPress website more accessible for beginners. This guide covers readable text, image alt text, headings, buttons, color contrast, forms, and simple usability improvements.
  • How to Create a Simple Logo and Favicon for Your Website
    How to Create a Simple Logo and Favicon for Your WebsiteApril 12, 2026
    Learn how to create a simple logo and favicon for your website. This beginner guide explains sizing, file formats, branding basics, and how to add both in WordPress.

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