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Etienne Basson

Etienne Basson works with website systems, SEO-driven site architecture, and technical implementation. He writes practical guides on building, structuring, and optimizing websites for long-term growth.

How to Write Homepage Copy for a New Website

April 14, 2026 by Etienne Basson
How to Write Homepage Copy for a New Website

Learn how to write homepage copy for a new website. This guide explains what to include above the fold, how to structure sections, build trust, and create clear calls to action.

Categories Website Structure

How to Create a Cookie Policy Page for Your Website

April 28, 2026April 14, 2026 by Etienne Basson
How to Create a Cookie Policy Page for Your Website

Learn how to create a cookie policy page for your website, explain cookie usage clearly, connect it to consent banners and analytics, and cover the basics new site owners need.

Categories Website Structure

How to Create an FAQ Page for Your Website

April 14, 2026 by Etienne Basson
How to Create an FAQ Page for Your Website

Learn how to create an FAQ page for your website that improves usability, answers common questions clearly, and supports SEO without adding duplicate content.

Categories Website Structure

How to Use Heading Tags Properly in WordPress for SEO and Readability

May 1, 2026April 14, 2026 by Etienne Basson
How to Use Heading Tags Properly in WordPress for SEO and Readability

Learn how to use heading tags properly in WordPress for better SEO, readability, and accessibility. This beginner guide explains H1, H2, H3 structure, common mistakes, and practical formatting tips.

Categories SEO

How to Set Up 301 Redirects in WordPress (and Fix Broken URLs)

May 23, 2026April 13, 2026 by Etienne Basson
How to Set Up 301 Redirects in WordPress (and Fix Broken URLs)

Learn how to set up 301 redirects in WordPress to fix broken URLs, preserve SEO value, and handle permalink changes safely. Step-by-step beginner guide.

Categories SEO

How to Make Your WordPress Website Accessible for Beginners

April 12, 2026 by Etienne Basson
How to Make Your WordPress Website Accessible for Beginners

Learn how to make your WordPress website more accessible for beginners. This guide covers readable text, image alt text, headings, buttons, color contrast, forms, and simple usability improvements.

Categories Website Design

How to Create a Simple Logo and Favicon for Your Website

April 12, 2026 by Etienne Basson
How to Create a Simple Logo and Favicon for Your Website

Learn how to create a simple logo and favicon for your website. This beginner guide explains sizing, file formats, branding basics, and how to add both in WordPress.

Categories Website Design

How to Design Website Calls to Action for a New WordPress Website

May 2, 2026April 12, 2026 by Etienne Basson
How to Design Website Calls to Action for a New WordPress Website

Learn how to design clear website calls to action in WordPress. Improve clicks with better button text, placement, contrast, and page flow.

Categories Website Design

How to Set Up a Website Header and Footer in WordPress

April 12, 2026 by Etienne Basson
How to Set Up a Website Header and Footer in WordPress

Learn how to set up a clear website header and footer in WordPress. This beginner guide explains what to include, how to organize navigation, and how these sections improve usability and trust.

Categories Website Structure

How to Choose Website Images and Visuals for a New WordPress Website

April 12, 2026April 11, 2026 by Etienne Basson
How to Choose Website Images and Visuals for a New WordPress Website

Learn how to choose website images and visual elements that match your brand, improve readability, and support a clean, professional WordPress design.

Categories Website Design
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Categories

  • Ecommerce (26)
  • SEO (37)
  • Website Design (13)
  • Website Marketing (19)
  • Website Structure (21)
  • WordPress Setup (47)

Latest Posts

  • How to Create a Content Upgrade in WordPress for Beginners
    How to Create a Content Upgrade in WordPress for BeginnersJune 1, 2026
    Learn how to create a content upgrade in WordPress to turn blog readers into email subscribers using targeted bonuses, forms, and follow-up emails.
  • How to Create a Website Brand Voice Guide for Your WordPress Content
    How to Create a Website Brand Voice Guide for Your WordPress ContentMay 31, 2026
    Learn how to create a simple brand voice guide for your WordPress website so your pages, blog posts, emails, and marketing content stay clear, consistent, and professional.
  • How to Design a Blog Post Template in WordPress for Better Readability
    How to Design a Blog Post Template in WordPress for Better ReadabilityMay 31, 2026
    Learn how to design a clear WordPress blog post template with headings, spacing, featured images, author sections, calls to action, and related posts.
  • How to Choose a WordPress Page Builder for Your Website
    How to Choose a WordPress Page Builder for Your WebsiteMay 23, 2026
    Learn how to choose the right WordPress page builder for your website, including ease of use, speed, design control, theme compatibility, and long-term maintenance.
  • How to Scan WordPress for Malware and Clean a Hacked Website
    How to Scan WordPress for Malware and Clean a Hacked WebsiteMay 23, 2026
    Learn how to scan a WordPress website for malware, identify signs of a hack, clean infected files, restore backups, and improve security after recovery.
  • How to Use Noindex in WordPress Without Hurting Your SEO
    How to Use Noindex in WordPress Without Hurting Your SEOMay 23, 2026
    Learn when to use noindex in WordPress, which pages should not appear in Google, and how to avoid common indexing mistakes that hurt SEO.
  • How to Add Canonical URLs in WordPress for Better SEO
    How to Add Canonical URLs in WordPress for Better SEOMay 23, 2026
    Learn what canonical URLs are, why they matter for WordPress SEO, and how to set them correctly to avoid duplicate content and indexing problems.
  • How to Set Up SPF, DKIM, and DMARC for Your Website Email
    How to Set Up SPF, DKIM, and DMARC for Your Website EmailMay 22, 2026
    Learn how to set up SPF, DKIM, and DMARC for your website email so contact forms, newsletters, and business emails are more likely to reach inboxes.
  • How to Do Competitor Research for a New Website
    How to Do Competitor Research for a New WebsiteMay 22, 2026
    Learn how to research competing websites before creating content, choosing keywords, planning pages, and improving your WordPress SEO strategy.
  • How to Update Old Blog Posts in WordPress for Better SEO
    How to Update Old Blog Posts in WordPress for Better SEOMay 22, 2026
    Learn how to refresh old WordPress blog posts, improve outdated content, update SEO titles, add internal links, and keep articles useful for search traffic.

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