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Etienne Basson

Etienne Basson works with website systems, SEO-driven site architecture, and technical implementation. He writes practical guides on building, structuring, and optimizing websites for long-term growth.

How to Define Your Website’s Purpose (Before You Build It)

March 14, 2026March 13, 2026 by Etienne Basson
How to Define Your Website’s Purpose (Before You Build It)

A practical guide to defining your website’s purpose before building it, so your pages, structure, and content work toward clear goals.

Categories Website Structure

Website Launch Checklist: Test Your Site Before Publishing

May 1, 2026March 13, 2026 by Etienne Basson
Website Launch Checklist Test Your Site Before Publishing

A practical website launch checklist to test your content, forms, speed, SEO, and analytics before publishing your site.

Categories WordPress Setup

Install WordPress: Step-by-Step on Your Hosting (1-Click and Manual)

May 3, 2026March 13, 2026 by Etienne Basson
Install WordPress Step-by-Step on Your Hosting (1-Click and Manual)

Learn how to install WordPress on your hosting using a 1-click installer or manual setup. Step-by-step guide with common mistakes and configuration tips.

Categories WordPress Setup

Essential Pages Every Website Should Have

April 27, 2026March 13, 2026 by Etienne Basson
Essential Pages Every Website Should Have

Learn which essential website pages every site should include before launch. This guide explains homepage, about, contact, and legal pages with practical setup tips.

Categories Website Structure

How to Choose a WordPress Theme for Your Website

May 23, 2026March 13, 2026 by Etienne Basson
How to Choose a WordPress Theme for Your Website

Learn how to choose the right WordPress theme for your website. Discover what to look for in design, speed, mobile responsiveness, and SEO before installing a theme.

Categories WordPress Setup

Basic SEO Setup for a New WordPress Website

April 8, 2026March 10, 2026 by Etienne Basson
Basic SEO Setup for a New WordPress Website

Learn how to set up basic SEO on a new WordPress website. This beginner guide covers titles, meta descriptions, headings, indexing, and essential SEO settings.

Categories WordPress Setup, SEO

How to Choose the Right Domain Name for Your Website

March 14, 2026March 9, 2026 by Etienne Basson
How to Choose the Right Domain Name for Your Website

Learn how to choose the right domain name for your website. This beginner-friendly guide explains domain length, extensions, branding tips, and common mistakes to avoid.

Categories WordPress Setup

How to Choose Website Hosting for a New WordPress Site

April 27, 2026March 8, 2026 by Etienne Basson
How to Choose Website Hosting for a New WordPress Site

Learn how to choose reliable WordPress hosting for a new website. This beginner guide explains hosting types, key features, and what to check before launching.

Categories WordPress Setup

Essential WordPress Plugins for New Websites (And What Each One Does)

April 8, 2026March 7, 2026 by Etienne Basson
Essential WordPress Plugins for New Websites (And What Each One Does)

Learn which WordPress plugins every new website needs, including SEO, security, caching, backups, and performance tools. A practical guide for beginners.

Categories WordPress Setup

Website Structure Explained: How to Plan Pages and Navigation for SEO

May 19, 2026March 6, 2026 by Etienne Basson

Learn how to plan website structure, page hierarchy, and navigation. This guide shows how to organize pages so visitors and search engines understand your site.

Categories Website Structure, SEO
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Categories

  • Ecommerce (26)
  • SEO (37)
  • Website Design (13)
  • Website Marketing (19)
  • Website Structure (21)
  • WordPress Setup (47)

Latest Posts

  • How to Create a Content Upgrade in WordPress for Beginners
    How to Create a Content Upgrade in WordPress for BeginnersJune 1, 2026
    Learn how to create a content upgrade in WordPress to turn blog readers into email subscribers using targeted bonuses, forms, and follow-up emails.
  • How to Create a Website Brand Voice Guide for Your WordPress Content
    How to Create a Website Brand Voice Guide for Your WordPress ContentMay 31, 2026
    Learn how to create a simple brand voice guide for your WordPress website so your pages, blog posts, emails, and marketing content stay clear, consistent, and professional.
  • How to Design a Blog Post Template in WordPress for Better Readability
    How to Design a Blog Post Template in WordPress for Better ReadabilityMay 31, 2026
    Learn how to design a clear WordPress blog post template with headings, spacing, featured images, author sections, calls to action, and related posts.
  • How to Choose a WordPress Page Builder for Your Website
    How to Choose a WordPress Page Builder for Your WebsiteMay 23, 2026
    Learn how to choose the right WordPress page builder for your website, including ease of use, speed, design control, theme compatibility, and long-term maintenance.
  • How to Scan WordPress for Malware and Clean a Hacked Website
    How to Scan WordPress for Malware and Clean a Hacked WebsiteMay 23, 2026
    Learn how to scan a WordPress website for malware, identify signs of a hack, clean infected files, restore backups, and improve security after recovery.
  • How to Use Noindex in WordPress Without Hurting Your SEO
    How to Use Noindex in WordPress Without Hurting Your SEOMay 23, 2026
    Learn when to use noindex in WordPress, which pages should not appear in Google, and how to avoid common indexing mistakes that hurt SEO.
  • How to Add Canonical URLs in WordPress for Better SEO
    How to Add Canonical URLs in WordPress for Better SEOMay 23, 2026
    Learn what canonical URLs are, why they matter for WordPress SEO, and how to set them correctly to avoid duplicate content and indexing problems.
  • How to Set Up SPF, DKIM, and DMARC for Your Website Email
    How to Set Up SPF, DKIM, and DMARC for Your Website EmailMay 22, 2026
    Learn how to set up SPF, DKIM, and DMARC for your website email so contact forms, newsletters, and business emails are more likely to reach inboxes.
  • How to Do Competitor Research for a New Website
    How to Do Competitor Research for a New WebsiteMay 22, 2026
    Learn how to research competing websites before creating content, choosing keywords, planning pages, and improving your WordPress SEO strategy.
  • How to Update Old Blog Posts in WordPress for Better SEO
    How to Update Old Blog Posts in WordPress for Better SEOMay 22, 2026
    Learn how to refresh old WordPress blog posts, improve outdated content, update SEO titles, add internal links, and keep articles useful for search traffic.

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