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Etienne Basson

Etienne Basson works with website systems, SEO-driven site architecture, and technical implementation. He writes practical guides on building, structuring, and optimizing websites for long-term growth.

How to Set Up WooCommerce SEO for Beginners

July 6, 2026 by Etienne Basson
Shopping bag with a magnifying glass representing WooCommerce SEO for beginners

A practical guide to WooCommerce SEO — clean permalinks, product titles and descriptions, category structure, image optimisation, and schema, so your products actually show up in search.

Categories Ecommerce

How to Set Up Custom Alerts for Website Traffic Drops in WordPress

July 6, 2026 by Etienne Basson
Bell icon with alert badge representing custom website traffic drop alerts in WordPress

Learn how to set up automatic email alerts in Google Analytics 4 so you find out about a website traffic drop the same day it happens, not weeks later.

Categories Website Analytics

How to Set Up WooCommerce Shipping Zones for Beginners

July 5, 2026 by Etienne Basson
How to Set Up WooCommerce Shipping Zones for Beginners

WooCommerce shipping zones control where you ship and what you charge — set them up correctly and checkout rates stop being a mystery.

Categories Ecommerce

How to Add a CAPTCHA to WordPress Login and Comment Forms

July 5, 2026 by Etienne Basson
How to Add a CAPTCHA to WordPress Login and Comment Forms

Stop brute-force login attempts and comment spam by adding Google reCAPTCHA to your WordPress login and comment forms — no coding required.

Categories Website Security

How to Set Up WooCommerce Product Reviews for Beginners

July 5, 2026 by Etienne Basson
Five-star product rating with a verified review card representing WooCommerce product reviews

A practical guide to enabling, moderating, and getting the most from WooCommerce product reviews — the social proof that turns hesitant browsers into buyers.

Categories Ecommerce

How to Add AI Translation to Your WordPress Website for International Visitors

July 5, 2026 by Etienne Basson
Globe with translation icon representing AI translation for a WordPress website

A practical guide to adding AI-powered translation to a WordPress website, so international visitors can read your content in their own language without you writing it twice.

Categories Artificial Intelligence

How to Set Up WooCommerce Inventory Management for Beginners

July 5, 2026 by Etienne Basson
Stacked inventory crates with a checkmark badge representing WooCommerce stock management

Get WooCommerce inventory management set up right: stock tracking, low-stock thresholds, backorders, and per-variation stock so you never oversell.

Categories Ecommerce

How to Fix a Slow WordPress Admin Dashboard

July 5, 2026 by Etienne Basson
Speedometer gauge icon representing a slow WordPress admin dashboard being fixed

A slow wp-admin dashboard usually comes down to plugin overload, database bloat, or an overactive Heartbeat API. Here is how to diagnose and fix it.

Categories WordPress Maintenance

WordPress.com vs WordPress.org: Which One Should Beginners Choose?

July 5, 2026 by Etienne Basson
Comparison illustration for WordPress.com versus WordPress.org

Learn the real difference between WordPress.com and WordPress.org — hosting, control, plugins, cost, and SEO — and which one fits a beginner’s long-term plans.

Categories WordPress Setup

How to Price Website Maintenance Retainers for Freelance Clients

July 5, 2026 by Etienne Basson
Illustration for pricing website maintenance retainers for freelance clients

Learn how to price website maintenance retainers for freelance clients, including scope, tiered packages, and billing setup that keeps recurring income predictable.

Categories Freelancing
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Categories

  • Artificial Intelligence (14)
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  • Website Analytics (14)
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  • Website Marketing (21)
  • Website Monetisation (14)
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  • Website Structure (24)
  • WordPress Maintenance (16)
  • WordPress Performance (14)
  • WordPress Setup (51)

Latest Posts

  • How to Create a Website Conversion Audit in WordPress for Beginners
    How to Create a Website Conversion Audit in WordPress for BeginnersJuly 21, 2026
    A step-by-step guide to auditing your WordPress website for conversions, covering calls to action, forms, page structure, and tracking.
  • How to Use AI to Transcribe Audio and Video for Your WordPress Website
    How to Use AI to Transcribe Audio and Video for Your WordPress WebsiteJuly 21, 2026
    Learn how to use AI transcription tools to turn podcasts, webinars, and video content into searchable, accessible text for your WordPress website.
  • How to monitor WordPress uptime for a new website
    How to Monitor WordPress Uptime for a New WebsiteJuly 21, 2026
    A WordPress site can go offline for all sorts of ordinary reasons, and unless something is actively watching, you usually find out from a customer first. Here's how to set up uptime monitoring properly, including alerts, check intervals, and a response plan for when something breaks.
  • How to set up auto-renewal for your hosting and domain
    How to Set Up Auto-Renewal for Your Hosting and DomainJuly 21, 2026
    Losing a live website to a missed domain or hosting renewal is entirely avoidable. Here's how to switch on auto-renewal for both, add a backup payment method, and set a manual safety-net reminder in under ten minutes.
  • Illustration for a guide on creating a WordPress website backup schedule
    How to Create a Website Backup Schedule in WordPressJuly 20, 2026
    A backup you haven't tested, running on a schedule you haven't checked, isn't a safety net — it's a guess. Here's how to set up a WordPress backup schedule that will actually save you when something breaks.
  • Illustration for a guide on auditing and removing unused WordPress plugins and themes
    How to Audit and Remove Unused Plugins and Themes in WordPressJuly 20, 2026
    Every unused plugin and theme sitting in your WordPress install is a security risk and a performance drag. Here's how to find them, decide what to keep, and safely remove the rest.
  • How to set up WooCommerce product categories and tags for beginners
    How to Set Up WooCommerce Product Categories and Tags for BeginnersJuly 20, 2026
    A practical guide to structuring WooCommerce product categories and tags — the difference between them, how to set each up, and the mistakes that turn a store's navigation into a mess.
  • How to manage guest contributors for a WordPress blog
    How to Manage Guest Contributors for a WordPress BlogJuly 20, 2026
    A practical guide to bringing outside writers onto a WordPress blog safely — from setting up the Contributor role to running a review workflow that keeps quality and your voice consistent.
  • Illustration of grouped product boxes representing a WooCommerce product bundle
    How to Create Product Bundles in WooCommerce for BeginnersJuly 19, 2026
    WooCommerce doesn't bundle products with combined pricing out of the box. Here's how to set up real product bundles — fixed or flexible — with the right plugin, pricing, and stock behaviour.
  • Illustration of a price tag with a dollar sign, representing selling a WordPress website
    How to Sell a WordPress Website for the Best PriceJuly 19, 2026
    Selling a WordPress website means more than agreeing a number with a buyer. Here's how to value the site properly, protect the sale with escrow, and hand over the domain, hosting, and accounts without losing rankings or traffic.

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