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Website Setup

Website Setup covers the core configuration decisions that shape how a site performs, behaves, and scales from the start — choosing a platform, initial settings, theme or template selection, URL structure, core page creation, and getting comfortable with your chosen editor. The emphasis throughout is on sequencing: many of these decisions are difficult or disruptive to change once content is live and indexed.

Whether this is a first build or a fresh setup for a client project, this category covers the choices that matter most and the defaults that need changing before anything goes public — plus the decisions that are easy to put off but expensive to revisit later, like category structure, navigation hierarchy, and how pages and posts relate to each other.

The articles assume a live hosting environment and a real site rather than a local sandbox. The goal is a site that’s genuinely ready to publish on, not one that technically works but still needs untangling a few months in.

How to Choose the Right Domain Name for Your Website

July 28, 2026July 26, 2026 by Etienne Basson
A browser address bar showing a .com domain, representing choosing the right domain name

How to choose the right domain name for your website. Covers length, extensions, brand conflicts, checking a used domain’s history, and when keyword domains still make sense.

Categories Website Setup

Basic SEO Setup for a New WordPress Website

July 26, 2026July 25, 2026 by Etienne Basson
Illustration for basic SEO setup on a new WordPress website

How to configure basic SEO settings on a new WordPress website — search indexing, titles, meta descriptions, heading structure, Google Search Console, XML sitemaps, and how to verify it’s all actually working.

Categories SEO, Website Setup

How to Create a Homepage in WordPress (And Set Your Blog Page)

July 26, 2026July 25, 2026 by Etienne Basson
Illustration for how to create a homepage in WordPress

WordPress shows your latest posts on the front page by default. This guide covers creating a custom homepage, assigning it in Settings → Reading, choosing how to build it, getting the SEO basics right, and fixing the most common issue: a homepage that doesn’t seem to update.

Categories Website Setup

WordPress.com vs WordPress.org: Which One Should Beginners Choose?

July 5, 2026 by Etienne Basson
Comparison illustration for WordPress.com versus WordPress.org

Learn the real difference between WordPress.com and WordPress.org — hosting, control, plugins, cost, and SEO — and which one fits a beginner’s long-term plans.

Categories Website Setup

How to Add Google Maps to a WordPress Website

July 4, 2026 by Etienne Basson
Illustration for how to add Google Maps to a WordPress website

Learn how to add Google Maps to a WordPress website using a free embed code or a maps plugin, including tips for accurate pin placement and mobile display.

Categories SEO, Website Setup

How to Add Live Chat to a WordPress Website

June 30, 2026 by Etienne Basson
How to Add Live Chat to a WordPress Website

Adding live chat to a WordPress website takes about fifteen minutes with the right plugin. This guide walks through setup, configuration, and the settings that make it actually work.

Categories Website Setup

How to Add a Payment Button to a WordPress Website

June 29, 2026 by Etienne Basson
How to add a payment button to a WordPress website — WP Simple Pay, PayPal Buttons, and WooCommerce options

How to add a simple payment button to WordPress without WooCommerce — covers WP Simple Pay with Stripe, PayPal Buttons, and when to use WooCommerce instead. Includes step-by-step setup and testing.

Categories Website Setup

How to Add Online Booking to a WordPress Website

June 29, 2026 by Etienne Basson
How to add online booking to a WordPress website — calendar with booking confirmation checkmark

Add self-service online booking to your WordPress website with a free plugin. This guide covers choosing a booking plugin, setting up appointment types, and embedding the booking form on any page.

Categories Website Setup

How to Create a WordPress Child Theme Before Customizing Your Website

June 26, 2026 by Etienne Basson
How to Create a WordPress Child Theme Before Customizing Your Website

A WordPress child theme keeps your customisations safe when the parent theme updates. Here’s how to create one in five steps — no plugins required.

Categories Website Setup

How to Add Related Posts in WordPress to Keep Visitors Reading

June 26, 2026 by Etienne Basson
How to Add Related Posts in WordPress to Keep Visitors Reading

Learn how to add related posts in WordPress to reduce bounce rate and increase pages per session. Plugin recommendations, configuration steps, and placement tips included.

Categories SEO, Website Setup
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Categories

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  • Website Analytics (16)
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  • Website Marketing (20)
  • Website Monetisation (15)
  • Website Performance (15)
  • Website Security (15)
  • Website Setup (49)
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Latest Posts

  • A green shield with a checkmark icon representing a completed WordPress security audit
    How to Do a WordPress Security Audit for Your WebsiteJuly 28, 2026
    A WordPress security audit is a systematic check of the things that quietly go stale after launch — old user accounts, abandoned plugins, login security, and whether your backups actually work. This guide walks through all eight areas, plus when a DIY audit isn't enough and it's time to call in a specialist.
  • Illustration of an AI chat bubble with a pencil, representing using AI to write WordPress blog posts
    How to Use AI to Write Blog Posts for Your WordPress WebsiteJuly 27, 2026
    Most WordPress site owners spend more time staring at a blank editor than actually writing. AI writing tools can speed up the process significantly — but only if you use them in the right way. This guide explains how to use AI to draft, structure, and publish better blog posts on your WordPress website without losing your voice or hurting your SEO.
  • A photo icon with a green checkmark badge, representing an optimized image for SEO
    How to Optimize Images for SEO in WordPressJuly 26, 2026
    Image SEO in WordPress means getting filenames, alt text, compression, file formats, responsive sizing, and lazy loading right. This guide covers every practical step, including the srcset mechanics behind responsive images and why you should never lazy-load your featured image.
  • A browser address bar showing a .com domain, representing choosing the right domain name
    How to Choose the Right Domain Name for Your WebsiteJuly 26, 2026
    How to choose the right domain name for your website. Covers length, extensions, brand conflicts, checking a used domain's history, and when keyword domains still make sense.
  • A breadcrumb trail of three connected pill shapes, representing WordPress breadcrumb navigation
    How to Add Breadcrumbs in WordPress for SEO and Better NavigationJuly 26, 2026
    Learn how to add breadcrumbs to your WordPress website for better navigation and SEO. Covers theme-native options, the Breadcrumb NavXT plugin, a no-plugin alternative, handling multi-category posts and products, and verifying your breadcrumb schema.
  • A target with an arrow hitting the centre, representing defining your website's purpose
    How to Define Your Website’s Purpose (Before You Build It)July 26, 2026
    How to define your website's purpose before you start building — goal, audience, primary action, essential pages, core message, and a way to measure whether it's actually working, walked through with a worked example.
  • Shopping cart icon with a magnifying glass, representing WooCommerce SEO for product and category pages
    How to Set Up WooCommerce SEO for BeginnersJuly 26, 2026
    A practical guide to WooCommerce SEO — clean permalinks, product titles, category structure, schema markup, and the duplicate-content and out-of-stock issues that quietly cost stores their rankings.
  • Dollar coin icon next to the title How Much Does It Cost to Build a WordPress Website
    How Much Does It Cost to Build a WordPress Website?July 26, 2026
    A full cost breakdown for running a self-hosted WordPress website — domain, hosting, themes, plugins, developer costs, and the ongoing extras like professional email and backups that people often forget to budget for.
  • Diagram of connected internal linking nodes next to the title How to Build an Internal Linking Strategy for a New WordPress Website
    How to Build an Internal Linking Strategy for a New WordPress WebsiteJuly 26, 2026
    A practical guide to building an internal linking strategy for a WordPress website. Covers priority pages, topic clusters, anchor text, click depth, auditing for orphan pages, and how to keep content properly connected as your site grows.
  • Illustration for basic SEO setup on a new WordPress website
    Basic SEO Setup for a New WordPress WebsiteJuly 25, 2026
    How to configure basic SEO settings on a new WordPress website — search indexing, titles, meta descriptions, heading structure, Google Search Console, XML sitemaps, and how to verify it's all actually working.

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