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Etienne Basson

Etienne Basson works with website systems, SEO-driven site architecture, and technical implementation. He writes practical guides on building, structuring, and optimizing websites for long-term growth.

How to Create an Automated Thank You Email in WordPress

June 30, 2026 by Etienne Basson
Illustration representing an automated thank you email confirmation in WordPress

How to set up an automated thank you email in WordPress that actually reaches the inbox — form plugin setup, message content, and SMTP delivery.

Categories Website Marketing

How to Use AI to Write Email Newsletters for Your WordPress Website

June 30, 2026 by Etienne Basson
Illustration representing writing email newsletters with AI for a WordPress website

A practical workflow for drafting WordPress newsletters with AI — from content brief to a final edit that still sounds like you, plus the mistakes that make AI emails obvious.

Categories Artificial Intelligence

How to Add Live Chat to a WordPress Website

June 30, 2026 by Etienne Basson
How to Add Live Chat to a WordPress Website

Adding live chat to a WordPress website takes about fifteen minutes with the right plugin. This guide walks through setup, configuration, and the settings that make it actually work.

Categories WordPress Setup

How to Create a Media Kit for Your WordPress Website

June 30, 2026 by Etienne Basson
How to Create a Media Kit for Your WordPress Website

A media kit tells sponsors and advertisers everything they need to know about your audience and your site. Here’s how to build one as a WordPress page — from stats to pricing.

Categories Website Monetisation

How to Add a Payment Button to a WordPress Website

June 29, 2026 by Etienne Basson
How to add a payment button to a WordPress website — WP Simple Pay, PayPal Buttons, and WooCommerce options

How to add a simple payment button to WordPress without WooCommerce — covers WP Simple Pay with Stripe, PayPal Buttons, and when to use WooCommerce instead. Includes step-by-step setup and testing.

Categories WordPress Setup

How to Choose Email Hosting for Your WordPress Website

June 29, 2026 by Etienne Basson
How to choose email hosting for your WordPress website — comparing cPanel, Google Workspace, Zoho Mail, and Microsoft 365

A practical guide to email hosting options for WordPress websites — cPanel webmail, Google Workspace, Zoho Mail, and Microsoft 365. Covers what each costs, when to use it, and how to set it up.

Categories Web Hosting

How to Add Online Booking to a WordPress Website

June 29, 2026 by Etienne Basson
How to add online booking to a WordPress website — calendar with booking confirmation checkmark

Add self-service online booking to your WordPress website with a free plugin. This guide covers choosing a booking plugin, setting up appointment types, and embedding the booking form on any page.

Categories WordPress Setup

How to Set Up a WordPress Caching Plugin for Beginners

July 3, 2026June 29, 2026 by Etienne Basson
How to set up a WordPress caching plugin for beginners — speedometer showing faster loading

Learn how to set up a WordPress caching plugin step by step. This beginner guide covers choosing the right plugin, enabling page caching, and confirming it works.

Categories WordPress Performance

How to Add Google Reviews to a WordPress Website

June 28, 2026 by Etienne Basson
How to add Google reviews to a WordPress website using a plugin and Places API

Display Google reviews on your WordPress site to build trust with visitors and strengthen your local SEO. Includes plugin setup, API key configuration, placement tips, and review schema.

Categories SEO

How to Troubleshoot WordPress Plugin Conflicts

July 5, 2026June 28, 2026 by Etienne Basson
Step-by-step guide to troubleshooting WordPress plugin conflicts

Learn how to identify and fix WordPress plugin conflicts using a step-by-step deactivation method, FTP access, and WordPress debug mode — no developer skills required.

Categories WordPress Maintenance
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Latest Posts

  • How to Create a Website Conversion Audit in WordPress for Beginners
    How to Create a Website Conversion Audit in WordPress for BeginnersJuly 21, 2026
    A step-by-step guide to auditing your WordPress website for conversions, covering calls to action, forms, page structure, and tracking.
  • How to Use AI to Transcribe Audio and Video for Your WordPress Website
    How to Use AI to Transcribe Audio and Video for Your WordPress WebsiteJuly 21, 2026
    Learn how to use AI transcription tools to turn podcasts, webinars, and video content into searchable, accessible text for your WordPress website.
  • How to monitor WordPress uptime for a new website
    How to Monitor WordPress Uptime for a New WebsiteJuly 21, 2026
    A WordPress site can go offline for all sorts of ordinary reasons, and unless something is actively watching, you usually find out from a customer first. Here's how to set up uptime monitoring properly, including alerts, check intervals, and a response plan for when something breaks.
  • How to set up auto-renewal for your hosting and domain
    How to Set Up Auto-Renewal for Your Hosting and DomainJuly 21, 2026
    Losing a live website to a missed domain or hosting renewal is entirely avoidable. Here's how to switch on auto-renewal for both, add a backup payment method, and set a manual safety-net reminder in under ten minutes.
  • Illustration for a guide on creating a WordPress website backup schedule
    How to Create a Website Backup Schedule in WordPressJuly 20, 2026
    A backup you haven't tested, running on a schedule you haven't checked, isn't a safety net — it's a guess. Here's how to set up a WordPress backup schedule that will actually save you when something breaks.
  • Illustration for a guide on auditing and removing unused WordPress plugins and themes
    How to Audit and Remove Unused Plugins and Themes in WordPressJuly 20, 2026
    Every unused plugin and theme sitting in your WordPress install is a security risk and a performance drag. Here's how to find them, decide what to keep, and safely remove the rest.
  • How to set up WooCommerce product categories and tags for beginners
    How to Set Up WooCommerce Product Categories and Tags for BeginnersJuly 20, 2026
    A practical guide to structuring WooCommerce product categories and tags — the difference between them, how to set each up, and the mistakes that turn a store's navigation into a mess.
  • How to manage guest contributors for a WordPress blog
    How to Manage Guest Contributors for a WordPress BlogJuly 20, 2026
    A practical guide to bringing outside writers onto a WordPress blog safely — from setting up the Contributor role to running a review workflow that keeps quality and your voice consistent.
  • Illustration of grouped product boxes representing a WooCommerce product bundle
    How to Create Product Bundles in WooCommerce for BeginnersJuly 19, 2026
    WooCommerce doesn't bundle products with combined pricing out of the box. Here's how to set up real product bundles — fixed or flexible — with the right plugin, pricing, and stock behaviour.
  • Illustration of a price tag with a dollar sign, representing selling a WordPress website
    How to Sell a WordPress Website for the Best PriceJuly 19, 2026
    Selling a WordPress website means more than agreeing a number with a buyer. Here's how to value the site properly, protect the sale with escrow, and hand over the domain, hosting, and accounts without losing rankings or traffic.

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